In Hachioji district, at the edge of Tokyo, at an altitude of 599 meters resides Takao Mountain, said to be one of the mountains closest to a city. At its foot stands TAKAO 599 MUSEUM, for which I was the creative and planning director. With 3,000,000 climbers per year, Takao Mountain is the world’s most visited mountain. In order to best present its allure, I seeked for a system of communication that tickled the visitors’ curiosity, applying a unified concept to the space and architecture, exhibition graphics, exhibited materials, and identification system. TAKAO 599 MUSEUM provides a fresh point of view on the bountiful nature of Takao Mountain.
Encapsulation of plants in acrylic resin, proposal of fusion of stuffing and projection mapping for the “NATURE WALL” proposal, further planning and composition of “599 GUIDE” telling Takao information and trivia clearly, not only exhibition graphics. We are building a total communication of the entire museum.
Takao 599 Museum is the entrance to your curiosity
Takao 599 ミュージアムは好奇心への窓口
The museum’s original font is created with organic nuances that resembles plants. It is used in signs, exhibition graphics, the museum website, and other communication tools to unify the identity of TAKAO 599 MUSEUM.
With ultimately smooth scalability and motion affinity, the pictogram system is designed to translate well across all media, whether dynamic or static, large or small, web or print. The pictogram indicating the difficulty of the climbing course intrinsically conveys the joy of climbing, aiding with instinctive as well as informative communication.
599 GUIDE visually introduces information such as Mt Takao’s history, seasonal highlights, climbing etiquette and routes. Mussan, the flying squirrel, gives children a fun overview of climbing etiquettes, while numbers uncover the unknown charms of Mt. Takao. Climbing routes are visualized to let visitors chose the path that will best fit their purpose and skill level. The GUIDE includes a variety of innovations designed to help visitors of all ages enjoy their time in the mountain.
Amongst the museum shops goods are: a locally-produced wooden ruler to more closely observe Takao Mountain’s nature; violets and cherry blossoms infused in acrylic resin; and notebooks and t-shirts adorned with the museum logo.